School safety communication has one job: it has to work when everything else has already gone wrong. The 'I Love U Guys' Foundation had the materials. What they needed was a system. I developed one across Figma, Google Docs, InDesign, and motion formats. A toolkit that can be used, adapted, and trusted in the moment it matters.
Overview
The "I Love U Guys" Foundation is a non-government organization created to restore and protect the joy of youth through educational programs and positive actions in collaboration with families, schools, communities, organizations, and government entities.
Many schools use the Standard Response Protocol from The “I Love U Guys” Foundation, which includes five actions: Hold, Secure, Lockdown, Evacuate, and Shelter. These clear, simple steps help children understand and respond to both emergencies and unusual events at school.
Approach
Designing for school safety is about clear messaging and flexible systems. Information has to read instantly. Signage and wayfinding need to work in classrooms, hallways, and shared spaces. Symbols have to be legible to young students, but also credible to educators, administrators, and first responders. The same system needs to function in a printed poster, a training deck, and a live incident.
System
When I came in, the Foundation’s materials were spread across audiences (teachers, trainers, and the general public) with inconsistencies in tone, hierarchy, and visual language. The work became about building a system that could carry meaning consistently across all of those contexts.
That meant developing a unified icon set, tightening typographic hierarchy, and addressing accessibility directly: higher contrast, clearer language, and expanded multilingual support. It also meant thinking about how these materials actually get used: printed quickly, shared digitally, adapted by districts, and translated without breaking the system.
Selected Outputs
Animation and motion play a supporting role in the Foundation’s graphic identity. With transitions and transforms inspired by education and public media, the system uses simple fades, wipes, and modular movement to guide attention and reinforce hierarchy. Built and implemented in Adobe After Effects, motion is designed to be accessible, repeatable, and easy to deploy across formats, from classroom materials to social content.
School safety communication has one job: it has to work when everything else has already gone wrong. The 'I Love U Guys' Foundation had the materials. What they needed was a system. I developed one across Figma, Google Docs, InDesign, and motion formats. A toolkit that can be used, adapted, and trusted in the moment it matters.
Overview
The "I Love U Guys" Foundation is a non-government organization created to restore and protect the joy of youth through educational programs and positive actions in collaboration with families, schools, communities, organizations, and government entities.
Many schools use the Standard Response Protocol from The “I Love U Guys” Foundation, which includes five actions: Hold, Secure, Lockdown, Evacuate, and Shelter. These clear, simple steps help children understand and respond to both emergencies and unusual events at school.
Approach
Designing for school safety is about clear messaging and flexible systems. Information has to read instantly. Signage and wayfinding need to work in classrooms, hallways, and shared spaces. Symbols have to be legible to young students, but also credible to educators, administrators, and first responders. The same system needs to function in a printed poster, a training deck, and a live incident.
System
When I came in, the Foundation’s materials were spread across audiences (teachers, trainers, and the general public) with inconsistencies in tone, hierarchy, and visual language. The work became about building a system that could carry meaning consistently across all of those contexts.
That meant developing a unified icon set, tightening typographic hierarchy, and addressing accessibility directly: higher contrast, clearer language, and expanded multilingual support. It also meant thinking about how these materials actually get used: printed quickly, shared digitally, adapted by districts, and translated without breaking the system.
Selected Outputs
Animation and motion play a supporting role in the Foundation’s graphic identity. With transitions and transforms inspired by education and public media, the system uses simple fades, wipes, and modular movement to guide attention and reinforce hierarchy. Built and implemented in Adobe After Effects, motion is designed to be accessible, repeatable, and easy to deploy across formats, from classroom materials to social content.